Most flooring stores in Greater Orlando don't have your floor. They have a sample of it. When you sign the contract, that's when the special order goes in - and the real wait begins. Here's how a liquidator model like ours works instead, and why it usually means a better price and a faster install.
What "Special Order" Actually Means
When a typical flooring store sells you a floor, they usually don't have it - they order it from the manufacturer after you've paid a deposit. That's normal for the industry, but it means your project timeline depends on someone else's shipping schedule, and the price you pay includes that store's full retail margin on a small, one-off order.
How a Liquidator Buys Differently
Ultra Floors buys waterproof vinyl the opposite way: in full truckloads of overstock, closeout, and discontinued mill runs, before a single customer has asked for it. That inventory sits in our Orlando warehouse ready to install, and because we bought it in bulk, our per-square-foot cost is lower than what a store special-ordering a small quantity pays - and we pass that savings straight through. See our pricing guide for exact numbers.

What You Actually Get for the Lower Price
- Installation within days of your estimate instead of weeks, since the plank is already here
- The same manufacturer-grade, 100% waterproof luxury vinyl plank sold at full-margin stores
- Your old flooring removed and hauled away by our own crew, not a subcontractor
- 0% APR or as-low-as-$385/mo financing through Affirm if you'd rather spread the cost
The One Tradeoff Worth Knowing
Because our inventory is closeout and overstock, a specific color or run can sell out and not come back. If you find something you love in our warehouse, we'd rather you not wait - our team will hold samples for you while you decide, but we can't guarantee a lot will still be there in a month.
See what's in stock right now
Book a free in-home estimateDon't Take Our Word For It
Read what Orlando homeowners say about the pricing, the speed, and the install crew on our reviews page - including feedback that specifically calls out our honest pricing and how well the installation held up.




